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Privacy Policy

Last updated: May 2025

1. Who we are

Jane Smith is the data controller for this website. If you have questions about how your data is used, please contact us before submitting any personal information.

2. What data we collect

We may collect the following categories of personal data:

  • Contact information you provide (name, email, phone) when booking a consultation
  • Usage data collected automatically via analytics tools (pages visited, session duration, device type)
  • Advertising data used to measure and optimise ad campaigns (via Google Ads and Meta Pixel)
  • Cookie identifiers stored in your browser (see our Cookie Policy)

3. How we use your data

  • To respond to enquiries and arrange therapy sessions
  • To understand how visitors use our website (analytics)
  • To measure the effectiveness of advertising campaigns
  • To improve the content and functionality of this site

4. Third-party services

We use the following third-party tools that may collect data on our behalf:

  • Google Analytics: website usage analytics. Data may be transferred to the US under Standard Contractual Clauses. See Google's Privacy Policy.
  • Google Ads: conversion tracking and remarketing. See Google's Privacy Policy above.
  • Meta Pixel (Facebook/Instagram): advertising measurement and custom audiences. See Meta's Privacy Policy.
  • Cal.com: appointment scheduling. Subject to Cal.com's Privacy Policy.

5. Legal basis for processing

We process your personal data on the following bases:

  • Consent: for analytics and advertising cookies (you can withdraw at any time)
  • Legitimate interest: for understanding how our site is used
  • Contract: to fulfil a therapy booking you have requested

6. Data retention

We retain contact data for as long as necessary to provide services, and no longer than three years after last contact. Analytics data is retained per the default settings of each third-party provider.

7. Your rights

Under UK GDPR and applicable data protection law, you have the right to:

  • Access the personal data we hold about you
  • Request correction or erasure of your data
  • Object to or restrict processing
  • Withdraw consent at any time
  • Lodge a complaint with the ICO (ico.org.uk)

8. Cookies

For full details on the cookies we use, please read our Cookie Policy.